St-Martin-in-the-Fields: The Key to Home
For their annual Radio 4 winter appeal, London based homeless charity St-Martin in-the-Fields wanted a warm proposition, one with a strong visual identity and flexibility across multiple channels. With this in mind, we created SMITF Key to Home – a theme designed to show the hard work done by the charity, in a donor centric and emotive way. This visual proposition ran through social, OOH, print, events and more.
Instagram Stories
Event sub-brand & fundraising guide
Facebook statics
On site display
Digital banners
Client: St Martin in the Fields
Copywriter: Julia Pritchard
Creative Director: Jamie Tierney